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Welcome to the Dot Org Blog!

A trusted source of information, trends and advice for nonprofit leaders, fundraisers and marketing professionals


We know your time is valuable. We also know that the nonprofit sector changes quickly. That's why we take great care in preparing our weekly blog based upon industry trends, questions we've been getting from clients and colleagues, and our own research about what we hope will be valuable.

Six digital marketing investments nonprofits can make to improve reach

June 24, 2021
For many nonprofits, digital marketing consists of occasional mass emails, an infrequently updated website and posts on...

Choosing the best social media platform for your nonprofit

May 20, 2021
With all the options available, choosing the best social media platform for your nonprofit may be difficult.

Reasons nonprofits can (and should) use LinkedIn

July 22, 2020
LinkedIn is a great tool, but many employees of nonprofit organizations and small businesses do not fully understand...

Recognizing partners and sponsors on social media

October 2, 2019
You have probably heard the saying “it takes a village” in reference to reaching a goal or accomplishing a big task....

Four things to remember about social media donors for year-end giving

August 29, 2019
This year is more than halfway over – and, as the weather starts to cool down, we are all marking our calendars for...

Four things to remember about social media donors for year-end giving

August 29, 2019
The year is more than halfway over and as the weather starts to cool down, we are all marking our calendars for...

Exploring LinkedIn: A professional's guide to using the social network

August 1, 2019
LinkedIn is a great tool, but many employees of nonprofit organizations and small businesses do not fully understand...

Five tips on using images to make your social posts more compelling

July 9, 2019
Every day, we are bombarded with content. We pass billboards, flip through TV ads and scan social media for interesting...

A picture is worth 1,000 words: Best practices for social media photos

July 2, 2019
Choosing an appropriate an engaging social media photo is important. Every day, we are bombarded with content. We pass...

Preparing your social media for days of celebration

April 9, 2019
You may occasionally scroll through social media, and think “Wow, there is a day for everything.”

Five ways to make your nonprofit’s social media engaging and effective

September 17, 2018
Social media is not only an important part of any nonprofit’s marketing plan, but it's also important for it to be...

Five ways to make your nonprofit's social media engaging and effective

September 17, 2018
Social media is an important part of any organization’s marketing plan and implementation so it's vital to make sure it...

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