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Welcome to the Dot Org Blog!

A trusted source of information, trends and advice for nonprofit leaders, fundraisers and marketing professionals


We know your time is valuable. We also know that the nonprofit sector changes quickly. That's why we take great care in preparing our weekly blog based upon industry trends, questions we've been getting from clients and colleagues, and our own research about what we hope will be valuable.

September 11, 2019

A year-end appeal checklist

No, it is not too early to think about your year-end appeal. As a matter of fact, it might be a little late. But, if...
Sara Lundenberger - VP, Nonprofit services & operations

Sara Lundenberger - VP, Nonprofit services & operations

September 5, 2019

Four tips for ensuring your messaging communicates impact

A common problem for nonprofits is finding meaningful ways to communicate impact to donors. They might find themselves...
Dot Org Content Team

Dot Org Content Team

August 29, 2019

Four things to remember about social media donors for year-end giving

This year is more than halfway over – and, as the weather starts to cool down, we are all marking our calendars for...
Dot Org Content Team

Dot Org Content Team

August 23, 2019

Three operational changes leaders must make to propel their business

I believe the best way to propel your nonprofit or small business is to look for methods to improve your operations....
Amy Wong, president, Dot Org Solutions

Amy Wong, president, Dot Org Solutions

August 14, 2019

Celebrate National Nonprofit Day your way

Every day, we are all impacted by a nonprofit in our community, whether we know it or not. I pass through Zoar, which...
Sara Lundenberger - VP, Nonprofit services & operations

Sara Lundenberger - VP, Nonprofit services & operations

August 8, 2019

Three reasons your nonprofit needs to establish marketing personas

If you have worked in the for-profit marketing world, there is a good chance you have heard of the benefits of building...
Dot Org Content Team

Dot Org Content Team

August 1, 2019

Exploring LinkedIn: A professional's guide to using the social network

LinkedIn is a great tool, but many employees of nonprofit organizations and small businesses do not fully understand...
Dot Org Content Team

Dot Org Content Team

July 26, 2019

Five things nonprofits should consider when planning for 2020

Note from Amy: There is an endless amount of information available to nonprofits and we know how hard it is to get...
Amy Wong, president, Dot Org Solutions

Amy Wong, president, Dot Org Solutions

July 18, 2019

Four reasons a Fundraising Readiness Assessment™ may be right for you

Dot Org Solutions has two areas of focus – fundraising consulting and marketing. Marketing assessments are one tool we...
Sara Lundenberger - VP, Nonprofit services & operations

Sara Lundenberger - VP, Nonprofit services & operations

July 11, 2019

Four reasons your nonprofit should conduct a marketing assessment

Marketing is an importance piece of any organization’s strategic plan. You need to make sure your target markets are...
Dot Org Content Team

Dot Org Content Team

July 9, 2019

Five tips on using images to make your social posts more compelling

Every day, we are bombarded with content. We pass billboards, flip through TV ads and scan social media for interesting...
Dot Org Content Team

Dot Org Content Team

July 2, 2019

A picture is worth 1,000 words: Best practices for social media photos

Choosing an appropriate an engaging social media photo is important. Every day, we are bombarded with content. We pass...
Dot Org Content Team

Dot Org Content Team