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Welcome to the Dot Org Blog!

A trusted source of information, trends and advice for nonprofit leaders, fundraisers and marketing professionals


We know your time is valuable. We also know that the nonprofit sector changes quickly. That's why we take great care in preparing our weekly blog based upon industry trends, questions we've been getting from clients and colleagues, and our own research about what we hope will be valuable.

Blog posts

Getting started with YouTube Ads for Nonprofits
Digital marketing

October 18, 2023

Getting Started with YouTube Ads for Nonprofits

Our society has become accustomed to YouTube Ads. We can’t watch a go-to-recipe tutorial or a compilation of our...
Dot Org Content Team

Dot Org Content Team

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Graphic Design
Design

July 25, 2023

Six graphic design tips for nonprofit creatives and marketers to help your ad content stand out

Graphic design has always been important in nonprofit marketing and fundraising, but with the distractions our...
Dot Org Content Team

Dot Org Content Team

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Searching on Google
Digital marketing

June 1, 2023

Using Google Ad Grants to increase visibility for your nonprofit

As a nonprofit, it is important for people to know who you are and what you do. So, why wouldn’t your organization want...
Dot Org Content Team

Dot Org Content Team

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Digital marketing
Digital marketing

May 11, 2023

4 best practices for optimizing your nonprofit website

As a nonprofit, having an effective website is a crucial part of attracting and engaging potential donors and...
Dot Org Content Team

Dot Org Content Team

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Digital Marketing
Digital marketing

April 21, 2023

Three ways digital marketing can help nonprofits connect with constituents

Nonprofits know connecting with constituents is essential to spreading your message and raising funds to further your...
Dot Org Content Team

Dot Org Content Team

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Nonprofit connections
Networking Nonprofit consulting

August 19, 2022

Three ways being authentic helps nonprofits establish a connection with their constituents

Many nonprofits want to know how they can establish a connection with their constituents. Luckily, the answer is simple...
Dot Org Content Team

Dot Org Content Team

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Design concepts
Design

July 22, 2022

Five graphic design principles for nonprofit organizations

Not every organization has the luxury of an in-house graphic designer, but with these design resources and an...
Dot Org Content Team

Dot Org Content Team

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Understanding your audience
Marketing Nonprofit consulting

June 22, 2022

Five ways to make sure you understand your nonprofit’s audience

When it comes to marketing, there’s no shortage of tactics and platforms for spreading the word about your nonprofit to...
Dot Org Content Team

Dot Org Content Team

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Gen Z coworker
Quick tips

April 22, 2022

Five tips to help you better understand your Gen Z coworkers

Offices today include a mixture of coworkers, ranging from Boomer to Gen Z. You’ve likely noticed interoffice dynamics...
Dot Org Content Team

Dot Org Content Team

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Social media applications on cell phone
Social media Marketing

May 20, 2021

Choosing the best social media platform for your nonprofit

This blog was updated September 2023.
Dot Org Content Team

Dot Org Content Team

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Working from home
Marketing Nonprofit consulting

January 21, 2021

Four marketing trends for nonprofits to consider this year

Earlier this month, HubSpot released an article about marketing trends to watch in 2021. These kinds of articles are...
Dot Org Content Team

Dot Org Content Team

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Laptop and phone and coffee
Social media Marketing

July 22, 2020

Reasons nonprofits can (and should) use LinkedIn

LinkedIn is a great tool, but many employees of nonprofit organizations and small businesses do not fully understand...
Dot Org Content Team

Dot Org Content Team

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