Five tips to keep your team motivated during year-end

The year-end appeal season is right around the corner. Hopefully, your fundraising and marketing teams have already started brainstorming themes, tone and schedules. If not—go do that right now! We...

Five graphic design principles for nonprofit organizations

Not every organization has the luxury of an in-house graphic designer, but with these design resources and an understanding of basic design principles, your team’s marketing and graphics can rise to...

Six digital marketing investments nonprofits can make to improve reach

For many nonprofits, digital marketing consists of occasional mass emails, an infrequently updated website and posts on the organization’s social media feeds. But a haphazard approach to digital...

Basic digital metrics nonprofits should know and understand

Understanding and using basic digital metrics can help your nonprofit better understand your audience and get more results. The pandemic forced many people to do more things online, from grocery...

Choosing the best social media platform for your nonprofit

With all the options available, choosing the best social media platform for your nonprofit may be difficult.

Four marketing trends for nonprofits to consider this year

Earlier this month, HubSpot released an article about marketing trends to watch in 2021. These kinds of articles are popular every new year, but as organizations continue to navigate the pandemic and...

The Dot Org Solutions team describes their versatile career paths

The staff at Dot Org Solutions was asked to reminisce on their versatile career paths and describe them in one word.

Reasons nonprofits can (and should) use LinkedIn

LinkedIn is a great tool, but many employees of nonprofit organizations and small businesses do not fully understand its benefits. This is due to a variety of factors, including limited brand...

Managing social media in a crisis

There is no question that 2020 has been a year we won’t soon forget. And if you are tasked with managing social media in a crisis, or multiple crises as we are seeing this year, it is hard to figure...

Staying connected while staying apart

As many people transition from working in the office to working from home, effective communication becomes increasingly important. Nonprofits are responsible for communicating with many different...
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